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Understanding and Measuring the ROI of SEO
Communicating the true ROI of programs like SEO can sometimes be difficult. Here’s a few key metrics that can easily be measured in real-world dollars.
Is Your Website at Risk of ADA Ligation?
ADA (American Disabilities Act) was signed into law in 1990, and is America’s most important law regarding accessibility and civil rights for people with disabilities, including web accessibility.
93% of all online interactions start with a search engine
Why Chat Rules
Why does chat rule? Well, the answer to that question is simple, and it is the same reason why no one over thirty is really considered “cool.” Ever looked at how the next generation communicates? They’ve got their head in their phones…
Maintaining a Positive Online Reputation
McBride Marketing and Drumup Media Merger
This guy had me at slide…well, somewhere in the mid ’30s. But don’t worry, it goes quick
Don’t search too long for meaning in marketing. But this slide deck started me thinking about it for a little while at least.
A cool content marketing overview to help you get things started
How to write great SCHEMA markup to optimize your site for local search
Never forget that all those bots and crawlers are still just machines. They don’t actually look at your page, they just index the code. SCHEMA speaks their language.
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