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CIP – Custom Industrial Products
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Adam Latham
The Cowbell Agency
DIGITAL SHOWCASE:
Recent Agency Samples of Work
While this may look like a standard, 2-page spread ad, to achieve the look we wanted when needed a perfect image of the product. To get the angle just the way we wanted it, accentuating the height and trailing off in the right-side horizon, and in a clean environment…well, it didn’t actually exist. This is actually 8 of the work platform units connected (which is one of the key features of the product). Since we couldn’t actually photograph it, we went to some cool 3-D modeling software and had to create the structure from spec sheets. Then of course there’s colors, textures, lighting and shadows.
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