![2016-content-marketing-playbook-1-638](https://cowbellagency.com/wp-content/uploads/2020/09/2016-content-marketing-playbook-1-638.jpg)
A cool content marketing overview to help you get things started
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Adam Latham
The Cowbell Agency
Although it is a couple of years dated now, this presentation posted in 2016 is a good starting point for understanding the type of content that should be part of your content marketing program.
https://www.slideshare.net/CMI/content-marketing-playbook-and-ideas